“#rivertonbiz, shares the stories of local movers and shakers of our Fremont County economy.“
Written by Carl Cote
(Riverton, WY) – Village Caregiving celebrated its first year in Fremont County with a ribbon-cutting in Riverton last week, capping a year of growth that has taken the in-home care company from a brand new office to 172 active clients across eight Wyoming counties.
Executive Director Jenni Poor opened the Fremont County office in August 2025 and marked the one-year anniversary on Aug. 11.
“They basically let you be an entrepreneur,” Poor said of the company’s approach. “I got to build everything from the ground up.”
Village Caregiving is a 24/7, 365 day a year non medical home care company started in 2013 in Barboursville, West Virginia, by three attorneys who each had family members needing help and no one to provide it. What began as a side project grew into one of the largest privately owned non-skilled home care agencies in the country, now with more than 80 offices across 22 states.
The company opened its first Wyoming office in Cheyenne in 2023. After success there, it expanded into Fremont County last August, and roughly three months ago opened an office in Sheridan, giving Village Caregiving coverage of the entire state.
Poor came to the job after 15 years as supply chain director for SageWest in Riverton and Lander, followed by two years as Lander outreach director for Central Wyoming College. She said she wanted to return to health care without going back into the hospital world.
The Riverton office serves Fremont, Natrona, Carbon, Sweetwater, Uinta, Lincoln, Sublette, and Teton counties, with clients in Casper, Riverton, Lander, Rock Springs, Rawlins, Green River, Pinedale, and Hanna. The office currently employs 52 caregivers, primarily CNAs along with caregivers without a CNA license, plus a PRN registered nurse for training and client intakes.
Poor credited local partners for helping the office get established, saying area case managers and home health providers have worked alongside her rather than treating the company as competition.
“A lot of times I’m just a resource for folks when they call,” she said. “It’s not necessarily about getting business. It’s just about helping people.”
Support from the corporate office was on full display at the grand opening. About a dozen people flew out from West Virginia, including co-founder Andrew Maass and CEO Jeff Stevens, who surprised Poor that morning.
“There is so much need here,” Poor said. “We just need to get the word out so that folks that really need us can find us.”